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"In modern times, we’re often so busy that we forgo ritualistic skincare, an effect that wreaks havoc on both our physical and mental well-being. Reclaiming time for ourselves is important, and a reason why #selfcare narratives are on the rise". . Read more from our recent collaboration with @forageandsustain on the journal. Tap the profile link to enjoy ✨ #eluobeauty image @sheen.ism

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restoring the personal and ritualistic aspects of beauty, directly from mother earth. purifying colloidal clay masks, handcrafted in canada by the beautiful humans @eluobeauty✨💕

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Our virtual pop-up with @thecureapothecary is still going strong. From now to April 30 you can find our entire collection available through their website - including our vegan taklon application brush + ceramic mask bowl. Founder Nitasha’s love for natural, green beauty is rooted in the sustainable food movement. She had an “Aha!” moment when she realized that it’s not enough to care what you put in your body – you also need to care what goes on the outside. In 2014, she opened The Cure when she noticed a need for green beauty online. As she had trouble finding good, clean products in the beauty world so she made it her mission to discover new and unique brands that shared her philosophy. The world in its natural state is beautiful; why not apply the same mentality to your beauty regimen? We're so honoured to be a part of her movement - this #EarthDay support her beautiful mission and head to @thecureapothecary to show them some love! 🌎 #eluobeauty

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eluobeauty. A part of our weekly rituals, Forma Viridi helps cleanse, clear and pu

A part of our weekly rituals, Forma Viridi helps cleanse, clear and purify for an event, radiant complexion. 🌱 Which .eluo. formula are you loving lately? Share in the comments ✨ #eluobeauty image: @sheen.ism

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Ingredient spotlight: Calendula 🌻 Calendula has a long history of use in ancient Greek, Roman, Middle Eastern and Indian cultures as a skin tonic to help heal and nourish and also as a ceremonial flower. Bathing in its bright orange and yellow petals has been long thought to produce glowing skin. This golden flower is packed with antioxidant and anti-inflammatory benefits and is thought to help reduce skin irritations like swelling, redness and bruising. Its high antioxidant content also means it can help even skin tone and maintain a supple, youthful complexion. Find it in Forma Floris - tap the image to shop. Beautiful snap captured via @siogalloway#eluobeauty

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For the perfect mask consistency, start by gradually adding just a small amount of water (or activator of choice) to 1 tbsp of powder until you reach desired consistency. Keep in mind - the end result should be a rich, mousse like consistency that elevates your modern rituals and helps maintain hydration during the masking process. Questions? Leave them below - we love hearing from you ✨ #eluobeauty image @sheen.ism

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We're so excited to announce that .eluo. has been selected as the feature brand for @thecureapothecary's first virtual pop-up! For the next two weeks (running until April 30) you can find our entire collection available through their website - including our vegan taklon application brush + ceramic mask bowl. Given their expertise in our industry, we are so honoured to be a part of this pop-up. Please go show them some love and elevate your modern rituals with .eluo. ✨ Stay tuned for more about this beautiful company coming soon! #eluobeauty

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eluobeauty. You guys, making .eluo. a part of your modern rituals ✨
“Sunday is m

You guys, making .eluo. a part of your modern rituals ✨ . “Sunday is my day for a reset... The ritual of a hot shower followed by a clay mask. Cheers to Sunday’s New Favourite Clay Masks: @eluobeauty" - @sabrinavedres shot by @jaimevedres #eluobeauty

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🌱 GIVEAWAY! 🌱 . Lovers of all things #greenbeauty, this giveaway is for you! We’ve put together a bundle of some of our favourite tried and tested clean skincare and beauty products and are giving it away to one lucky winner. To enter: 1 — Double tap 👆🏼 2 — Follow @eluobeauty, @welldaily and two other brands tagged above 3 — Tag 2 fellow green beauty fans PRIZE INCLUDES: @woodlot Nourishing Cleansing Balm, @dalishcosmetics lipstick, highlighter and glosses, @eluobeauty exfoliating masks + polishes, @my_sappho eyeshadow palette, blush and brush, @provinceapothecary jade roller, @graydonskincare Face Glow, @sangredefruta travel size shampoo + conditioner and Vetiver & Fleur roll on and @pinkhouseorganics Face Wash + Face Fix serum. . * Winner will be announced Friday, April 19th. Good luck! ✨ #eluobeauty

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Elevate your .eluo. ritual with a purifying herbal steam. ✨ Herbal facial steams are simple and effective, all you need is a selection of fresh or dried herbs, hot water and a bowl or towel. Hot water releases the volatile oil in the plant material, carrying them up to the face where they exert their beneficial effects – the steam helping to open pores and soften the sebum inside, making it easier to cleanse and clear. It’s simple modern rituals like these that help cultivate self-love and appreciation, and we're ever grateful for the medicine of plants and their ability to bring us such joy. Try this ritual before mask application, allowing our potent botanicals to penetrate deeply into skin. 🌱🌸 Questions? Leave them below or send us a DM! #eluobeauty images @sheen.ism

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Activating our .eluo. masks is as simple as adding a small amount of water to create a rich, mousse like consistency. However, when we feel like adding just a little bit of extra nourishment we add our favourite plant oil. ✨ . Plant oils contain anti-inflammatory properties and brightening vitamins, along with essential fatty acids to help prevent acne or eczema flare-ups, restore radiance and calm redness or irritation. . Give it a try and let us know what you think ❤️ #eluobeauty Image @sheen.ism

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"I absolutely love the way I feel during and after my Eluo masks". ✨ We've been loving your feedback - thank you for making .eluo. a part of your modern rituals! #eluobeauty

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.eluo. began from the desire to inspire a change in the common perception of beauty - a refreshing shift from the pursuit of perfection to something more meaningful. We are truly so honored to be able to offer a mindful, intentional self-care experience that is much more than a daily cleansing product, and we're so thankful to have you all along on this journey ✨ #eluobeauty image @sheen.ism

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Spring rituals 🌱 As the seasons change, so do the needs of our bodies, and we believe the transition to spring offers the perfect opportunity to re-evaluate and re-prioritize our wellness rituals. Traditional Chinese Medicine tells us that spring is the time of year to cleanse, and fittingly, one of our favourite ways to invite in the new season is by encouraging gentle detoxification. Spring is related to the wood element and to the liver and gall bladder, making the liver the focus of our spring cleanse. One of our favourite ways to stimulate this precious organ is starting the day with a cup of warm lemon water + ginger. A welcome combination to encourage healthy digestion, ginger contains an impressive antioxidant content which helps to significantly reduce inflammation, while lemon is known to enhance the body's ability to detox and cleanse. How are you inviting in the new season? 🙏🏽 #eluobeauty image: @sheen.ism

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Featuring one of our favourite botanicals to soothe and nourish reactive skin - who else loves chamomile for sensitive skin? There are many powerful calming active ingredients in chamomile, including the flavonoids apigenin, luteolin, and quercetin, and volatile oils including alpha-bisabolol and matricin. These constituents all contribute to chamomile's powerful anti-aging and antioxidant properties. When used on the skin, chamomile works to calm redness and dry, irritated complexions. We've included this powerful flower in both Forma Floris and Forma Rosea, and often use the hydrosol to activate for an extra boost of nourishment. Tap the image to shop, and send us DMs with any questions! 🌸 #eluobeauty | image @sheen.ism

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ICYMI: We collaborated on a blog post with the gorgeous brand @eluobeauty, talking all about clay masks, why they were a preferred ancient beauty ritual that is still widely used today, and why clay is so good for our skin ✨ . Not only is it beneficial for us, but clay is 100% natural, derived from the earth and without any toxins. The clay that @eluobeauty sources is pure and packed with skin-healing benefits💆🏽‍♀️ . Click the link in bio to take a read through, and get that clay-zy glow on (hehe #badpunsforlife). Have you ever used a clay mask? . #forageandsustain x @eluobeauty

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Forma Floris getting some love this week! 💗🌸 . “This mask exfoliates without disrupting the balance of skin. I mix a small amount with a few drops of water and paint it on my face. I meditate and focus on my breathing for 10 minutes and remove with a damp cloth". . Thanks for sharing @taraleighrose! Sounds like a beautiful ritual and exactly how we hoped you would enjoy .eluo. ✨🙏🏽 #eluobeauty

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Mindful Monday rituals - starting the week with excitement, with dedication and with a commit to practice intentions that nourish body, mind and soul. ✨ This week, our intention is to always identify and honor our needs. Do you practice intention setting? Share your favourites in the comments! 🙏🏽 #eluobeauty image @sheen.ism . . . . . #mindfulness #mindfulbeauty #meditation #beautyrituals #meditationtime #slowbeauty #slowliving #hygge #selfcare #selfawareness #mindfulliving #selfempowerment #mentalhealth #loveandlight #ritual

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Celebrating the arrival of spring with the delicate floral formula of Forma Floris. 🌸 Formulated with mineral rich colloidal clay to gently draw impurities from pores, restore balance of natural oils and soothe irritation, and featuring the nutrient rich plant powders of hibiscus, althaea root, aloe and a sweet floral blend of skin calming essential oils inspired by ancient beauty rituals from generations before. This season, reveal radiance with .eluo. ✨ #eluobeauty

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ACTIVATORS: One of our favourite emollients, aloe is a powerful anti-inflammatory and works to soothe, soften and brighten skin. 🌱 This perennial succulent is high in plant based compounds like MSM and beta-carotene which help to prevent free radical damage and reduce pigmentation from previous breakouts. Try using it to activate your favourite .eluo. mask to nourish, heal and encourage collagen production! To use: Mix 1 tbsp of your mask of choice with a small amount of aloe - mix and apply as usual to clean skin. #eluobeauty image @sheen.ism . . . . . #NoCompromiseBeauty #greenbeauty #ecofriendly #skincareroutine #sustainable #cleanbeauty #skincareaddict #organicbeauty #sustainability #skincareproducts #nontoxicbeauty #skincarediary #skincareblogger #nontoxic #beautymadebetter #veganbeauty #ecobeauty #bbloggers #bbloggersca #crueltyfree #crueltyfreebloggers

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A warm bath, candles and .eluo. - everything you need to end off the week with a well deserved moment of silence 🕯️ #eluobeauty image @sheen.ism

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"There can be beauty in the ordinary tasks we do from day to day. We love the idea of enhancing your self care rituals with mindful beauty products like @eluobeauty". - @shopbureaux Thank you to the beautiful humans at Bureaux Modern Mercantile - we're so honored to have a place on your shelves! ✨ #eluobeauty

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After airplane skincare detox✔️ I’ve been using @eluobeauty masks for a few weeks now & I’m obsessed with how my skin has been feeling! My favorite mask is Forma Floris— soothing for the skin🌿 white clay, coconut & hibiscus make this the perfect mask after a day of traveling. Thank you @eluobeauty for sending me these amazing products!

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We are so excited to share a new journal entry in collaboration with Arti of @forageandsustain, an online platform that approaches all things related to sustainable and conscious living with a fresh perspective. Arti creatively explores a myriad of topics that affect us in our lives, with self-care and wellness being one that she believes everyone needs to incorporate in their routine. Bringing together her interest in ancient beauty rituals, Ayurvedic medicine, and natural skincare, we’ve put together this post to share more on the benefits of clay for skin. Tap the profile link to enjoy ✨ #eluobeauty image @sheen.ism

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What are your thoughts on clay masks? ✨ . I recently collaborated with @eluobeauty, a Canadian brand making incredibly beautiful clay masks. Their packaging is 100% zero-waste (glass bottles, no plastic, and recycled materials), and their masks are derived from the earth, with each clay being comprised of a unique mineral composition, transformed by geography and environmental elements over time 🌎 . Clay has been used for centuries by ancient cultures (think Cleopatra and her Dead Sea mud masks), and are known to soothe skin, promote healing, and detoxify the body. Eluo believes that to cleanse is to be mindful, to remain present, and to engage all of your senses. We’re often so busy in our modern lifestyles that we forgo ritualistic skincare, an effect that wreaks havoc on our physical and mental well-being. Reclaiming time for #selfcare is important and is one of the best ways to refill our cups 🌸 . Clay is a particularly mindful material when it comes to masking, because you have to prepare the mixture with water before applying it. The simple gesture of mixing up your mask is a powerful way to be present and remain focused, not to mention providing tactile benefit (we so often don’t work with our hands anymore, but find such comfort and peace when we do)🤲🏽 . Click the link in bio to read the full blog post, outlining each of the benefits that clay masking provides, as well as a bit of history on just how ancient this traditional beauty practice is 👉🏽 . Do you clay mask? Let me know!👇🏽 #forageandsustain x @eluobeauty #collaboration

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A little summer glow on from Mexico. Now onto celebrating my sister and new brother in law in Cuba. Cheers to the next adventure with the whole family 💛

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Your modern rituals: "Simply put, I love eluo! From the beautiful & simplistic branding to the high-quality product, you can tell that everything has been so thoughtfully curated. I have sensitive skin and the Forma Rosea is honestly perfect - the scent is floral & delicate, and my skin feels so soft immediately after use. eluo has become a welcomed part of my self-care rituals". - Becca ✨ #eluobeauty

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Today and everyday, we're celebrating the strong, brave, and fierce women that inspire us everyday. ✨ Eluo was born out of the desire to start a new dialogue around beauty, because rather than a multi-faceted celebration of rituals passed down from generations past, the modern constructs of beauty have become oppressive, limiting and exclusive. We believe beauty can be a wonderful celebration of the sum of our parts, rather than only the pursuit of physical perfection. So thank you, to the women who have supported us from day 1. You are powerful, capable AND beautiful. We're so honoured to have you along on this journey. Happy International Women's Day from .eluo. #eluobeauty image @sheen.ism

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Our exfoliating masks + polishes looking right at home ✨ Thanks for sharing your modern rituals @haleyestradaa! #eluobeauty

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Let the light shine in ✨ What we feel like after our weekly ritual with .eluo. Which formula are you using this week? Share in the comments! #eluobeauty image @sheen.ism

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Your modern rituals: "Every week I look forward to this soothing ritual, using eluo on a regular basis has completely transformed the texture of my skin. I love using as a mask, or for a quick exfoliation when time is tight!". - Katie, on Forma Rosea This is what we love to hear - who else is loving Forma Rosea? 🌹 #eluobeauty image @sheen.ism

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haleyestradaa. Face masks are a part of my weekly routine, so when @eluobeauty reache

Face masks are a part of my weekly routine, so when @eluobeauty reached out with their handcrafted natural face masks I was more than happy to support, especially because they’re made right here in Canada! I recently tried out their ‘Balancing Mask’ and was happily surprised by how my skin looked and felt afterwards; refreshed, smooth and less oily. I can’t wait to try out the Hydrating and Soothing masks next 👌🏽 What’s your favourite face mask/brand at the moment?

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Sunday rituals for clean, clear + radiant skin all week long. After removing your .eluo. mask, mist skin with your favourite hydrosol to soothe and nourish before applying your oil or moisturizer. A few of our favourite combos: Forma Viridi + Cucumber Hydrosol Forma Rosea + Rose Hydrosol Forma Floris + Chamomile Hydrosol Happy masking ✨ #eluobeauty image: @sheen.ism

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Whether activated with water, hydrosols, raw honey or plant oils, our exfoliating masks + polishes form a rich, mousse like texture to gently purify without stripping skin of its natural oils. To mix, gradually add a small amount of your chosen activator to 1 tbsp of .eluo. mask and mix well until a smooth consistency is achieved. Apply to clean, damp face in an upwards motion and relax for 5-10 minutes. Rinse with warm water or remove with damp cloth to rehydrate the mask as you cleanse. ✨ #eluobeauty image @sheen.ism

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Smooth, even, happy skin - what masking with .eluo. feels like. Who else is ending the week with one of our exfoliating masks? ✨ #eluobeauty image @sheen.ism

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